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Toyota is teaming up with the youth of today in some unique and engaging ways! Recently, two of these ways were a TeenDrive365 Video Challenge and a Next Generation Mobility Challenge. The first of the challenges, the TeenDrive365 Video Challenge, announced its winner in late April. The video, as seen above, demonstrates the importance of paying attention to the road when you are behind the wheel.  The winners, high school sophomores, Matthew Post and John Caporaletti, ask the question “Would you take your hands off the ‘wheel’ if you were driving a Beluga whale?” It may seem like a silly question but Post and Caporaletti make a convincing argument. Their PSA will air on Discovery’s networks and they will receive $15,000 for winning. “We hope this video inspires fellow Sherwood High School friends and students to drive more safely, we hope it sends a broader message across the Washington, D.C. area, and across the nation,” said William Gregory, Principal of Sherwood High School. “Driving a car takes tremendous responsibility – for teens and adults of all ages – and Matthew and John perfectly illustrated that.” As for the Next Generation Mobility Challenge, three finalists have been selected. This challenge asked millennials to create innovative solutions for serious mobility issues that local and worldwide communities face. The finalist are Carolyn Taclas, Keala Verigan, Sydney Quinton-Cox and James Greisen with the Mobile Community Center; Maria McKiever, Szymon Gluc and Shangyanyan Li with a mobile mailbox; and Esther Kim, John Mathai, Ayush Singhal and Niklaus Sugiri with StreetSmart, a navigation system for the blind and visually impaired. Voting is still open so visit this link to cast your vote! "A ‘Whale’ of a Video: High School Students from Washington, D.C. Area Win Grand Prize in Toyota TeenDrive365 Video Challenge | Corporate." A 'Whale' of a Video: High School Students from Washington, D.C. Area Win Grand Prize in Toyota TeenDrive365 Video Challenge. N.p., n.d. Web. 10 May 2016. "Pedal to the Medal: Students Chart Course for New Mobility Solutions | Corporate." Pedal to the Medal: Students Chart Course for New Mobility Solutions | Corporate. N.p., n.d. Web. 10 May 2016.

If you have or know a young person in school, you’ve probably heard of the focus on Science, Technology, Engineering, and Math in schools. This effort, known as STEM, is particularly important to the auto industry because, without those four subjects, there won’t be any advancements in the vehicles we drive, how they are made, or the infrastructure they drive on. Recently, there has been a cause for concern that the auto industry isn’t making the advancements it should be capable of making at this point in our history. To help preemptively fight this trend, Toyota is investing another one million dollars in the STEM program, this time in the form of a grant to Georgetown College. This amount is in addition to the 1.5 million that Toyota has already donated to the college, and it will directly support education programs for those who intend to become teachers in the STEM fields. “At Toyota, we believe investing in education is an investment in our future, for our community and our company,” said Wil James, president of TMMK. “Partnering with institutions like Georgetown College to advance STEM opportunities won’t just have an impact on how we make cars in the future; we believe it will help shape the future of mobility for our society.” So not only is this gift helping current students and teachers, it will also help the teachers and students of the future. Way to go Toyota! "Toyota Says Thanks a Million to Future STEM Scholars | Corporate." Toyota Says Thanks a Million to Future STEM Scholars | Corporate. N.p., n.d. Web. 03 May 2016. <http://pressroom.toyota.com/releases/toyota-million-stem-scholars-april29.htm>.

With less than two weeks left in the month, DELLA Toyota in Plattsburgh is eager to remind everyone that lives in and around Plattsburgh, NY; Burlington, and St. Albans, VT; Lake Placid, and Malone, NY that there is still some time left to come in and take advantage of all our March specials. We have a variety of New, Pre-Owned, and Service & Parts coupons that are all available until 3/31/16 so you should be sure to check them all out as soon as possible. All of the new and used specials that we have available offer great discounts on some fantastic Toyota vehicles in order to help you find your next vehicle and get it at a price that will better fit into your budget no matter what. If you already have a fantastic vehicle but it is in need of some general service then the Service & Parts specials will help you to save on your next appointment with our Service Center. Check all of these specials out today and then stop by and see us at 32 Della Drive Plattsburgh, NY 12901 to take advantage of these offers!

Welcome to the new blog series for DELLA Toyota in Plattsburgh. On this blog we will be sharing all of the new and exciting information about the Toyota brand for all of our interested customers living in and around Plattsburgh, NY; Burlington, and St. Albans City, VT; or Lake Placid, and Malone, NY. The topic of our blog series will include new model releases, concept cars, new advertising campaigns, awards and accolades, safety technologies, new convenience technologies, and much more. Along with general Toyota news, we will also be sure to let you know about all of the latest events happening right here at our dealership. Be sure to check back here often to find out information about all of these things and more!